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The thing I do

B2B messaing * sales * content

that fall together to tell one clear story

Most teams don’t need more channels. They need a story and a set of tools that make it easier to sell across the channels they already have.


I help B2B companies clarify what they sell, rebuild the materials that carry that story, and align the way it shows up on your website, in your decks and in your email and inbound content.

Leaders & Executive Voice

Support for founders and senior leaders to talk about the business with clarity and consistency—on LinkedIn, in talks and in key written pieces—so their voice reinforces, not contradicts, the company story.

B2B Message & Positioning

Positioning and messaging frameworks for B2B teams that are done being vague. We define what you really sell, who it’s for and why it wins—then turn that into a clear story sales and marketing can both use.

Sales & Pitch Materials

Sales decks, one‑pagers and proposals that follow a structure buyers can follow—so your sales team spends less time explaining and more time progressing deals.

Lead‑Gen & Email Content

Website and landing page copy, inbound content and email sequences that make it obvious what happens next, and why a prospect should say “yes” to it.

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